ImOn

How do you convince people to switch to the most reliable internet in Iowa?
Make it a name they’ll remember.

Nowadays you need to be “on” all the time. And ImOn offers reliable broadband, all day, every day. So you’re always on. Which is, well, in the name. So we capitalized on that name in a memorable campaign that stood out from the competition, particularly during the Super Bowl. In addition to broadcast, the campaign included digital, social, and radio.